11–14 September 2018

Congress Center Basel

Basel Agenda

Basel Agenda - Will holistic behavior change models be the next game changer in healthcare?


Wednesday, 12 September 2018


Beatus Hofrichter (ConCeplus, Weggis, Switzerland)
Aleksandar Ruzicic (ExecutiveInsight, Baar, Switzerland)
Christoph Nabholz (SwissRe, Zurich, Switzerland)
Gregor Dernick (Roche, Basel, Switzerland)


The 2018 dialogue will focus on the questions “Will holistic behavior change models be the next game changer in healthcare?” During the symposium, we will apply both system-level and specific best practice cases perspectives focusing on five critical aspects:

  • Successful behavioral economics approaches in healthcare
  • Challenges across healthcare from behavior shortcomings
  • Value of monetary incentives to maximize health outcomes
  • Behavioral lifestyle intervention framework – how holistic should it be?
  • Pay for performance health eco-systems – basis of robust business models

The fourth international symposium The Basel Agenda is an interactive annual conference for healthcare & life science leaders and senior stakeholders since 2015. It brings together managers of innovative life science industries, providers, patient groups, ICT, governmental agencies, insurers, and many other stakeholders. The forum builds on topical input speeches of invited international speakers followed by extended, interactive and guided discussions with the panelists and the audience.